NC company promotes sustainability and community in their business model

When I was young, I remember driving through Eastern North Carolina, watching the cotton fields wizz by outside of my window. One time, my parents stopped by the side of the road and they picked up a piece of the raw cotton to let me examine. I remember wondering how that small piece of discolored material which felt somewhat coarse and contained hard seeds, would eventually become soft t-shirts, sweat suits, and sheets. Today, a video came across my desk that reminded me of that moment of wonder so many years ago. The video is an educational and promotional tool for a fascinating North Carolina company called Cotton of the Carolinas. Through this enterprise:

• Cotton is grown, ginned, and knitted into t-shirts which are finished and designed all here in North Carolina.
• North Carolina farmers work directly with North Carolina businesspeople to create a seamless process, which leads to profits, and protects the planet by vastly reducing carbon footprint.
• Over 700 North Carolinians are employed and are working directly to build community.
• An excellent product is made, from ground up, without ever leaving North Carolina.

I've embedded the video below, it's definitely worth watching. I found it inspiring to watch how one company is redefining production, educating people, building a more prosperous North Carolina, and creating a profitable finished product of which everyone can be proud.